Sangam: A Confluence of Knowledge Streams

Encouraging the resumption of economic activity after COVID-19: Evidence from a large scale-field experiment in China

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dc.creator Palacios, Juan
dc.creator Fan, Yichun
dc.creator Yoeli, Erez
dc.creator Wang, Jianghao
dc.creator Chai, Yuchen
dc.creator Sun, Weizeng
dc.creator Rand, David G
dc.creator Zheng, Siqi
dc.date 2022-02-04T19:22:53Z
dc.date 2022-02-04T19:22:53Z
dc.date 2022-02-01
dc.date 2022-02-04T18:58:46Z
dc.date.accessioned 2023-03-01T18:12:31Z
dc.date.available 2023-03-01T18:12:31Z
dc.identifier 1091-6490
dc.identifier https://hdl.handle.net/1721.1/139852
dc.identifier Juan Palacios, Yichun Fan, Erez Yoeli, Jianghao Wang, Yuchen Chai, Weizeng Sun, David G. Rand, Siqi Zheng, Encouraging the resumption of economic activity after COVID-19: Evidence from a large scale-field experiment in China, Proceedings of the National Academy of Sciences Feb 2022, 119 (5) e2100719119
dc.identifier.uri http://localhost:8080/xmlui/handle/CUHPOERS/279160
dc.description As the COVID-19 pandemic comes to an end, governments find themselves facing a new challenge: motivating citizens to resume economic activity. What is an effective way to do so? We investigate this question using a field experiment in the city of Zhengzhou, China, immediately following the end of the city’s COVID-19 lockdown. We assessed the effect of a descriptive norms intervention providing information about the proportion of participants’ neighbors who have resumed economic activity. We find that informing individuals about their neighbors’ plans to visit restaurants increases the fraction of participants visiting restaurants by 12 percentage points (37%), among those participants who underestimated the proportion of neighbors who resumed economic activity. Those who overestimated did not respond by reducing restaurant attendance (the intervention yielded no “boomerang” effect); thus, our descriptive norms intervention yielded a net positive effect. We explore the moderating role of risk preferences and the effect of the intervention on subjects’ perceived risk of going to restaurants, as well as the contrast with an intervention for parks, which were already perceived as safe. All of these analyses suggest our intervention worked by reducing the perceived risk of going to restaurants.
dc.format application/pdf
dc.language en
dc.publisher Proceedings of the National Academy of Sciences
dc.relation 10.1073/pnas.2100719119
dc.relation Proceedings of the National Academy of Sciences
dc.rights Article is made available in accordance with the publisher's policy and may be subject to US copyright law. Please refer to the publisher's site for terms of use.
dc.source PNAS
dc.title Encouraging the resumption of economic activity after COVID-19: Evidence from a large scale-field experiment in China
dc.type Article
dc.type http://purl.org/eprint/type/JournalArticle


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